Posts Tagged ‘review’

PostHeaderIcon Cost per View and Pay per View Come Back in a Big Way

Just when you thought impression based advertising was dead – or at head hostage by the huge CPM networks, we ran across a powerful new player called the, DirectCPV PPV Contextual Advertising Network.

It’s no secret that most of a publishers effort goes into finding effect ways to monetize pageviews, and likewise the hardest part of an advertising buyers job is effective placement of targeted brand and sales messages. That is why the DirectCPV network caught my eye.

First for advertisers, the value is clear. With a low $100 to open a test account you can laser target consumers at the exact touchpoints you need with prices from $0.01 for URL, Keyword and Category targeting. Cost per View lets you drop full page impressions in front of surfers based on target message, keyword matching, and URL matching.  The advantage of placing the ad right at the search and surf vector provides an amazing ROI on your ad dollar.

For brand builders, DirectCPV provides RoN campaigns starting at $0.004 per view. That is a mind boggling discount for full page ads to build brand awareness.And since the ad network uses a bidding system you also benefit from close ROI management and competitive tactics familiar to those with bid-based ad systems.

For a more complete overview of this advertising platform check out the DirectCPV Online Advertising Platform Video.

And finally, let’s talk about the publisher side of this equation. Per per View / Cost per View is making a big comeback in the search world. Publishers are getting tired of shaved referrals and low conversion rates from CPA networks. Other nagging problems with CPA — like branded creatives and payout hold-back times are forcing more web developers to look for ways to monetize human impressions again — like the good old days. Publishers can get started with a toll-free phone call.

And then something for everyone: The DirectCPV Advertiser Referral Contest offers a revenue share for referring new advertisers to the system. So there is no excuse to check out the new wave of Cost per View / Pay per View.

Impressions are coming back… in a big way!

PostHeaderIcon Review: Article Alley for Article Marketing

Since article marketing is a very effective way to promote your website, we were very escited to review Article Alley, one the the top Article Marketing sites on the web.

The website is super clean and easy to navigate, plus the categories are logical and fairly wide. I liked the overall usability of the site. The best feature is the article detail pages. Article Alley make it easy to not only subscribe to article feeds but to republish articles.

From the wrtier point of view they are also very functional. The author tools are robust and I have experienced good turn around times when submitting.

PostHeaderIcon Review: American Residential Law Group Blog

We’re hearing so much noise these days from clients who are able to manage million dollar enterprises, yet somehow are at a loss to manage the mortgage on their home. We decided to find out what kind of resources are out there to help home owners. This post is a review of American Residential Law Group. They are one of the top players in the market.

A quick visit to their blog will provide lots of resources and expert advice on avoiding foreclosure and dealing with lenders. Also their service offerings include highly qualified advice on loan modification with is a hot topic these days. The most important information is right there on their blog free of charge, and of course their expert service is just a toll free phone call away.

ed note: This post is part of a sponsored conversation. The views expressed are true opinions of the author.