Good Personal Follow Ups And Lead Generation Websites With Your Business

When it comes to the “follow-up” after you’ve gotten your customer, there’s a lot of this you can automate, of course. Autoresponders, for example, are a great way to follow-up with customers instantaneously in many instances. However, they’re not good for everything, and this is where being able to “man the phones” is going to benefit your business greatly.

If someone joins your list and takes you up on an initial offer, it may be, certainly, that sending an email to thank them for their purchase or canned “welcome to the list” message is enough. However, some people may need more than that, and in that case, a real call from a live person, done person-to-person over the phone, speaks to the personal touch that will set you apart from your competitors. And, of course, it will also answer customers’ questions in the way a “frequently asked questions” section simply can’t.

So with a live person on the phone, the customer can ask anything and get an answer right now. That is the type of world we live in and the Internet has cultivated a “right now” attitude. We want things better, we want things faster and we want them right now. So acquiesce and give it to them right now. Hit the phones and take some calls.

A phone call is so powerful, I cannot even begin to tell you. As a new subscriber, if I can call and talk to a person, I am in, I am sold and I am impressed. Personally, every time I can make a call to a company I am doing business with, I will call as opposed to sending an email.

If you can’t necessarily do live phone calls, why not try the option of live chat instead? It combines the immediacy of the phone call with the convenience of email, and it’s a little bit more streamlined than a phone call, too, so that it’s more efficient. Even so, it’s still beneficial to you as a business owner because you’re providing immediacy to your customers — and they benefit, too.

With live customer service either via chat or phone, you’re telling your customers that you care and that you want them to be satisfied. Being available to talk live (even through live chat) is going to make you stand apart from your competition in ways that are immeasurable. It also shows that you’re confident enough in both your business and your product that you can speak to customers anytime about their concerns. That’s very powerful, as you can see.

So after that customer joins your list, have someone waiting to give them a call within five or ten minutes. Don’t announce it to them; just call them and do the “welcome to XYZ Company and how can we be of service to you” type of thing. Your customer will be so amazed that there are real people at the other end that they will probably re-visit your site within 12 hours. Even better yet, they will tell other people about it and they will visit, probably join and start buying.

All from one little five minute telephone call or live chat online.

It’s also beneficial because you can get information from a customer by chatting with them live that you could never get with email. Perhaps you can ask the customer what else they’re interested in. You might have something they’d like to try. Or, perhaps they have a hobby you can help them with.

When you talk to customers, you never know what’s going to happen. Using these phone calls or live chats as follow-up can give you valuable information you would never get otherwise — and it’s just good customer service, too.

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